Brand Swag: Cheeto Pants
Brand Swag: Cheeto Pants - The apex of fashion, function and flavor.
Objective: “The Limited-Edition Cheetos® Pants Were Snatched Up in Record Time. But worry not—we've found other trousers that are perfect for your Cheetle®-covered fingers.”
Why it works:
1. Branding
2. Using the product to sell something that utilizes humor and practicality.
3. The use of oversized pockets, ‘large enough to hold a bag of Cheetos in them…’.
