Brand Swag Collab: Barbie™ x Stanley
The drinkware company will be launching a Barbie-inspired line that celebrates the 65th anniversary of the fashion doll, the company announced Tuesday. Many of the eight cups will highlight a different decade in the Malibu doll’s history, one celebrates the first Black Barbie, and Ken is also represented. The new line comes on the heels of last year’s wildly popular “Barbie” movie starring Margot Robbie and Ryan Gosling.
Forget everything you had planned for September, the world as we know it is about to explode. Stanley, makers of steel thermoses since 1913, has been on a tear this year getting consumers to go nuts for limited editions of their quencher cups.
Stanley has collaborated with Mattel for a Barbie collection of cups. BARBIE. (and one Ken.) There will be eight different patterns celebrating Barbie across the decades, retailing for $60 each. The cups will drop one a day from September 16 to 20, and you can sign up to get notified. There will also be “immersive” pop-ups in LA, Houston, New York, and London over the next month.
This Barbie is hydrated.
Images and video courtesy of DesignTaxi and Youtube